Call Outcome Classifier
Classify whether a sales call outcome was an Order, an Advance, a Continuation, or a No-sale — and flag when the seller has misread a Continuation as success. Use when someone asks "did this call go well?", "was this a successful call?", "classify this call outcome", "is this a Continuation or an Advance?", "the prospect said they were impressed but didn't commit to anything specific", "they said 'fantastic presentation, let's meet again' — is that progress?", "I'm not sure if we moved the deal forward", "how do I score this call?", or "the customer seemed positive but I don't know if we advanced." Also invoke when someone shares call notes or a transcript and wants to know whether the deal progressed, whether to update their CRM with a pipeline advance, or whether a next call is needed because this one stalled. Works on raw call notes, transcripts (Gong, Chorus, Zoom exports), or recalled summaries. Reads the call; identifies the specific customer action committed (or the absence of one); classifies the outcome against SPIN Selling's four-outcome framework; flags the classic Continuation-as-success misread; and outputs a written deal-tracking assessment. Pair with commitment-and-advance-planner (SPIN Selling) to plan a better Advance objective for the next call when this one ended in Continuation.
Install
What You'll Need
Source Book

SPIN Selling
Neil Rackham
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